Sponsoring and Marketing – The Sponsoring White Paper

Sponsoring & Marketing


In this book, in French, discover when Sponsoring becomes more democratic and invites mid-size companies and SMEs to use it to communicate and sell more ...!

  • Sponsorship and its principles
  • Target your objectives well
  • Sponsorship that sells
  • Invest in Brand capital
  • How to sell your Project

This book is aimed at Companies who want to use Sponsorship to communicate better and make their advertising budget profitable.

It is also aimed at Project Developers who will discover the marketing tricks of sponsorship.

Fans will be able to find out how to participate in the development of a Project.